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Sōichirō Honda (本田 宗一郎, Honda Sōichirō, November 17, 1906 – August 5, 1991) was a Japanese engineer and industrialist, and founder of Honda Motor Co., Ltd.. Soichiro was born in Hamamatsu, Shizuoka, Japan. Honda spent his early childhood helping his father, Gihei, a blacksmith, with his bicycle repair business. At the time his mother, Mika, was a weaver. At 15, without any formal education, Honda arrived in Tokyo to look for work. He obtained an apprenticeship at a garage in 1922, and after some vacillation over his employment, he stayed for six years, working as a car mechanic before returning home to start his own auto repair business in 1928 at the age of 22. In 1937 Honda began producing piston rings for small engines which lead to manufacturing small engines to be used in motorcycles, and then in 1948 he started producing complete motorcycles as president of the Honda Motor Company. Honda turned the company into a billion-dollar multinational that produced the best-selling motorcycles in the world. Honda's excellent engineering and clever marketing resulted in Honda motorcycles out-selling Triumph and Harley-Davidson in their respective home markets. In 1959 Honda Motorcycles opened its first dealership in the United States. Honda remained president until his retirement in 1973, stayed on as director, and was appointed "supreme adviser" in 1983. His legendary status was such that People magazine placed him on their "25 Most Intriguing People of the Year" list for 1980, dubbing him "the Japanese Henry Ford." In retirement Honda busied himself with work connected with the Honda Foundation. He died in 1991 from liver failure.

Soichiro Honda was born in Yamahigashi on November 17 1906. His father, Gihei Honda, was the local blacksmith but could turn his hands to most things, including dentistry when the need arose. His mother, Mika, was a weaver. Honda's subsequent spirit of adventure and determination to explore the development of new technology had its roots in his childhood. The family was not wealthy, but Gihei Honda instilled into his children the ethic of hard work, and a love of mechanical things. Soichiro soon learned how to whet the blades of farm machinery, and how to make his own toys. A nearby rice mill was powered by a small engine, and the noise fascinated him. He would demand daily that his grandfather take him to watch it in action. At school he got the nickname 'black nose weasel', which is less derogatory in Japanese than it sounds in English, because his face was always dirty from helping his father in the forge. Soichiro Honda's childhood days are full of examples of technical ingenuity, including using a bicycle pedal rubber to forge his family's seal on school reports that were less than promising. The bicycles had another use: those that his father sold from the shop he subsequently opened helped Honda to hone his engineering skills. As he grew, the dream of the car on the country road acted like a magnetic force, drawing him ever closer towards things mechanical. In 1917 a pilot called Art Smith flew into the Wachiyama military airfield to demonstrate his biplane's aerobatic capabilities. Honda raided the family's petty cash box, 'borrowed' one of his father's bicycles and rode the 20 kilometers to a place he had never before visited. When he got there he soon realized that the price of admission, let alone a flight, was far beyond his meagre means, but after climbing a tree he watched the plane in motion, and that was enough. When Gihei Honda learned what his son had done to get to the airfield, he was more impressed with his initiative, determination and resilience than he was angry with him for taking the money and the bike.

Employees in the Art Shokai shop soon came to understand that sloppy workmanship and poor performance would not be tolerated, but while Honda's tool-hurling antics did not always encourage loyalty, those who stayed recognized his total determination to succeed and to establish an engineering business second to none. And Honda was sufficiently aware of his own managerial shortcomings. Honda Motor Co. Ltd. was established in September 1948, initially to build small capacity motorcycles to get Japanese workers mobile. Honda focused his considerable energies on the engineering side, using all the experience he had painstakingly accumulated, including time out taken to study piston ring design at Hamamatsu tech and subsequent experimentation with a small engine-powered bicycle. He left the running of the company in the hands of Takeo Fujisawa, his most trusted friend, and urged him to look to the long-term. They complemented one another perfectly. When the first fruits of their partnership hit the streets, it was a 98 cc two-stroke motorcycle appropriately named 'Dream'. Several times Honda Motor Co. sailed close to the rocks in the years that followed, for both Honda and Fujisawa were gamblers who knew that expansion would only be possible with risk. Growth at one stage was unprecedented, until the purchase of state-of-the-art machinery in the early Fifties led them perilously close to bankruptcy. Honda stated that "Without Fujisawa, we would have gone bust a long time ago" while Fujisawa stated that "Without Honda, we would have never become this big". Honda claimed that he had never touched nor seen the company seal (hanko).

Even at his advanced age, Soichiro and his wife Sachi both held private pilot's licences. He also enjoyed skiing, hang-gliding and ballooning at 77, and he was a highly accomplished artist. He and Fujisawa made a pact never to force their own sons to join the company. His son, Hirotoshi Honda, was the founder and former CEO of Mugen Motorsports, a tuner for Honda vehicles who also created original racing vehicles. Soichiro Honda died on August 5, 1991 of liver failure.
An election campaign that has crackled with historic potential for almost two years against a backdrop of war and economic crisis is reaching its climax. Yesterday Barack Obama forged deep into enemy terrority in a final attempt to sway voters before tomorrow’s election and secure the 270 electoral college votes needed to win the White House. Even John McCain, who has concentrated on campaigning in his Republican heartlands, ventured into Pennsylvania and New Hampshire yesterday — an acknowledgement that he must pick up some Democratic states to offset expected losses elsewhere. Mr Obama, with a commanding lead in national opinion polls and across many of the battleground states that he must win to become the first black US President, spent the final hours of his campaign inside Republican territory, travelling over the weekend across three timezones. On Saturday he was in Nevada, Colorado and Missouri, yesterday he was in Ohio, today he will be in Florida, North Carolina and Virginia. All these states were won by President Bush four years ago. Mr Obama’s campaign team is confident of holding the 252 electoral college votes secured by John Kerry in 2004 and say that he will cross the finishing line if he captures just two or three of up to a dozen target states. He has even begun advertising in Arizona, John McCain’s home state, while eyeing the possibility of winning long-shot contests in Montana, Georgia and North Dakota.
There are white plastic showpiece towers designed by architects such as I.M. Pei and Sir Norman Foster. There are immense new industrial parks for autos and petrochemicals, along with new subway lines, airport runways, ribbons of expressway, and an elaborate riverfront development, site of the 2010 World Expo. Nine futuristic planned communities for 800,000 residents each, with generous parks, retail districts, man-made lakes, and nearby college campuses, rise in the suburbs. The message is clear. Shanghai already is looking well past its industrial age to its expected emergence as a global mecca of knowledge workers. "In an information economy, it is very important to have urban space with a better natural and social environment," explains Architectural Society of Shanghai President Zheng Shiling, a key city adviser. It is easy to dismiss such dreams as bubble-economy hubris -- until you take into account the audacious goals Shanghai already has achieved. Since 1990, when the city still seemed caught in a socialist time warp, Shanghai has erected enough high-rises to fill Manhattan. The once-rundown Pudong district boasts a space-age skyline, some of the world's biggest industrial zones, dozens of research centers, and a bullet train. This is the story of China, where an extraordinary ability to mobilize workers and capital has tripled per capita income in a generation, and has eased 300 million out of poverty. Leaders now are frenetically laying the groundwork for decades of new growth.


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